Żabka
How do you design and build a digital communication system to suit the modern convenience format?
Nanovo cooperates with Żabka Polska in designing and implementing modern digital communication channels in our shops.
Since 2018, Nanovo has provided and maintained the Digital Signage+ system, in over 200 shops in our network. In 2020, we signed a long-term contract for Nanovo’s services, including the replacement of our existing Digital Signage+ solutions. I recommend Nanovo as a trustworthy partner, considering their technology, the team’s expertise and the professional implementation of the services.
Challenge
Coherent system
Designing a coherent digital communication system in a small-scale shop. This required dynamic adaptation of the displayed content to a range of contexts (time of day, location, offer and in-store space).
Solution
Dedicated zones
We designed dedicated media zones and enclosures for each shop format. We selected the best equipment (screens). We implemented an integrated automatic content management system based on Signio software, where the combination of 5 different digital formats supports sales, serving as an appealing advertising tool for Żabka’s suppliers.
previous project 